The Farmer’s Dog was born from a mission to change the landscape of pet health, providing dogs and their humans with honest, smart, and simple care. We’re starting by radically improving the $90 billion pet food industry, replacing bags of highly-processed pellets with a personalized subscription service that sends complete and balanced, freshly-made dog food directly to customers’ doors. Our ultimate goal is to create innovative, delightful and personalized experiences across all aspects of pet care, and we believe our direct-to-consumer business model, holistic approach to growth, and dynamic culture uniquely position us to shepherd this backwards industry into the future.

• Identify and balance high-potential bets with high-certainty iterative improvements to move the needle on our trial and early subscriber experience.
• Partner hand-in-hand with product design, engineering, data analytics, leadership and other key stakeholders to ensure space to get them done.
• Lead the ideation, development, testing and launch of joyful experiences that improve the retention of new customers, including experimenting with segmentation, personalization and recommendations.
• Leverage quantitative and qualitative data to deeply understand the customer journey across all stages, mindsets and personas. Use this data to develop compelling hypotheses for experimentation.
• Take the lead with the Analyst on your “pawd” on everything data, from impact / prioritization assessments to comprehensive analysis plans.

• You have 5+ years of product management experience, ideally at an eCommerce company. Bonus points for experience with physical x digital products and extensive startup experience!
• You are able to thrive in a fast-paced and ambiguous environment, naturally curious and proactive self-starter, constantly on the lookout for new opportunities and solutions
• You’re an owner, have excellent problem-solving skills and can prioritize tasks effectively, with a strong attention to detail
• You have a demonstrated track record of distilling insights from data, especially connecting physical world behaviors and events to customer retention to define features that improve the customer experience
• You are a skilled and creative user of tools and resources that help define customer needs and the features we should build to improve retention, personalization, and the overall digital + physical experience
• You're a skilled communicator and have the ability to absorb and distill complexity into simple terms to drive decision-making
• You have a customer-centric mentality and experience collaborating with design, engineering, brand, and operations
• You strongly believe PMs work for the team, not the other way around
• You love dogs

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