Unacademy, like UpGrad, targets students and professionals interested in learning new skills. Suppose we make similar assumptions as we did for UpGrad, with a potential base of 50 million users.
Again, assuming that 15% of these potential users become active users, we get 7.5 million active users.
Unacademy is a platform where users primarily consume video content for learning. Let's say an active user watches about 1 hour of content daily on average. This could be a 1-hour lecture or multiple shorter videos that add up to about an hour.
Therefore, we can estimate that about 7.5 million hours of video content are consumed on Unacademy daily.
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