B2C is a type of e-commerce transaction in which businesses sell products or services directly to consumers.

Business-to-consumer (B2C) product management is the process of managing the development, marketing, and sales of products and services to consumers. It involves understanding customer needs and preferences, developing products that meet those needs, pricing them appropriately, and promoting them effectively. B2C product management also includes managing customer relationships, providing customer service, and ensuring that products are delivered on time. The goal of B2C product management is to create a successful product that meets customer needs and generates revenue for the company.

1. Online retail stores such as Amazon, eBay, and Etsy. 2. Grocery stores and supermarkets. 3. Restaurants and fast food chains. 4. Clothing stores and fashion boutiques. 5. Home improvement stores such as Home Depot and Lowe's. 6. Movie theaters and entertainment venues. 7. Travel agencies and tour operators. 8. Banks and other financial institutions offering consumer services such as loans, credit cards, etc.