Some of OYO's guests find it difficult to reach the hotel, especially those located in crowded markets and residential areas. This is further supplemented by lack of conspicuous branding. Navigation tools such as Google Maps, etc., have been found to be ineffective when it comes to the last 500 m in these cases. The guests either try to reach out to the hotels, who are unresponsive at odd times, or end up cancelling the booking. How can this problem be solved for guests who are stranded in such a situation to improve their experience and prevent revenue loss for hotels?

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